F-commerce is the short form of Facebook commerce. It is a trendy and mooted topic nowadays. There are almost 46 million Facebook users in Bangladesh. Most of the people of our country have entirely changed their lifestyle.
Now people can access any internet service or Facebook from anywhere. That`s why the importance of F-Commerce in Bangladesh has dramatically increased.
Best Social Media Marketing Strategy for Local Clothing Brands in Bangladesh
Bangladeshi most of the F-commerce platforms are import-based resellers type. Most products are sold on a pre-order or customer base. The f-commerce company gives on the Facebook advertisement, which is an essential part of e-commerce.
Bangladeshi Renowned companies like Arong, Yellow, Kaykraft, Bishwarang, etc., use their page or fan page for advertising and promoting their business. In today’s business world very competitive.
No business can survive well without proper branding. Social media is an excellent catchphrase of today’s business world. With an F-commerce social media strategy, customers can easily communicate with brands and share their opinions on the products they are interested in. This virtual world has become more interactive and popular with the emergence of social media.
Social Media Marketing Strategy 2022
Without a social media strategy, your company will find it challenging to heighten. You are seriously obstructing your progress if you do not have an online presence, popularity, or good activity. According to Search Engine Watch, 71% of customers decide their buying decisions based on what they have seen on social media.
Here are some tips below on how to think intelligently about your social media strategy in 2022:
The audience target is the most important thing before you need to do anything. Start your marketing strategy by considering the following factors:
- Age
- Marital status
- Ethnicitys
- Occupation
- Location
- Income
Paid advertisement reaches their fan quickly and creates interactions between the company & user.
Social Media Marketing SWOT analysis
SWOT is a simple business idea for every project. Marketers or their campaigns analyze strategies based on four specific quadrants.
SWOT analysis is a unique strategy. You put into both quality and quantity metrics. That not only means measuring complex numbers associated with your brand and business but also feelings and customer sentiment.
Strength
Strengths are internal areas within your business. Your business strengths strengthen the competition and can also change your business growth. You’re better prepared to face external challenges when you control your internal processes. That`s the reason strength is a vital part of any business analysis.
Weakness
Business Weaknesses are significant competitive disadvantages an organization from outcompeting, creating value, and achieving efficiency. Every weakness is an opportunity to improve on your current performance. It is a common brainstorming weakness in strategic planning activities such as SWOT analysis. In this strategy context following are commonly identified business weaknesses.
Opportunity
Business opportunities are challenging to define because this term means different things to different people. Sometimes it is a future version of the industry, known emerging technology, service actively being developed, or partnerships that will elevate the brand highly.
Threat
Threats are negative and external things on business. That means threats do not benefit your company, but you can do nothing to stop them from coming about. Threats look like opportunities in that you cannot change their frequency or purposefully bring them about, but you can choose how to approach deal with them.
Social Media Marketing Strategy for small business
Social media marketing is an essential part of small business marketing strategy. Without social media, connecting directly with the audience or building awareness of your brand name can be challenging.
It is one of the most powerful digital marketing strategies. If you find real digital success, you must combine your social media efforts with other parts of your overall strategy and create a copulative plan.
F-commerce is a huge potential sector for a developing country like Bangladesh. It adds more value to the marketing & e-commerce industry.
But this sector needs a proper economic definition with good guidelines for customers and entrepreneurs. Whatever this is, never do to hamper the spontaneous growth of the startups.